Mobile Interface Design: Why Users Have More Time on Mobile Sites?

Now mobile devices have become the primary way to access the internet. Smartphones and tablets, not only communication tools, but also shopping, entertainment and information acquisition centers. This situation changed the room of the web design from the root: it is no longer just enough to be mobile compatible on your website; your site is mobile interface design (UI/UX) have to be perfect. Understanding why your customers spend more time on your mobile site, is the key to your digital strategy. Let’s examine the basic secrets that make this magic of mobile interface and a mobile site succeed.

1. Instant Taste and Accessibility

Mobile devices allow users to access information instantly wherever they are. When users are looking for a product, they are wrapped on mobile phones when trying to find a restaurant or need an urgent information. This instant need requires mobile interfaces to be simple, quick and direct. If a mobile site can offer the user in a few seconds, the user continues to stay on the site. Mobile priority designIt provides instant satisfaction by eliminating all the attention dispenser elements and downloading the loading time minimum.

2. Finger Friendly (Thumb-Friendly) Design Rule

Most mobile users use the phone with one hand and the thumb. A successful mobile interface takes into account this ergonomic fact. Most important navigation menus, Motion Calls (CTA) and search bars, at the bottom of the screen, **easily reach the thumb** should be positioned in the area. "Bright-friendly" design allows users to navigate the site without difficulty and easily perform the action they want. This simple but critical detail dramatically increases user satisfaction and conversion rates.

3. Focus and Deep Interaction

Mobile devices create an environment where users are often more focused. While there are multiple tabs and attention dispenser elements on the desktop, mobile screens offer a more limited viewing space. A well designed mobile interface uses this focus advantage. It is focused on a single main action on each screen (CTA) and hide complex menus. Also, user interaction is deepened using micro animations and fine feedbacks. This allows the user to build a stronger bond with the site and spend longer time.

4. Location and Personalization Advantage

Mobile devices offer access to valuable data such as location information. Brands, using mobile interfaces, this data **personalized experiences** It can be used to offer. For example, showing the nearest store to the user, making product recommendations according to the weather, or removing the products that previously browse. Such personalizations make the user feel private and make the shopping experience more relevant. If the user sees how personalised content on your mobile site, he spends a lot of time.

Reach Mobile Success with COSMOS!

Mobile interface design is a competitive advantage, not just a matter of compatibility. It means that your customers spend more time on your mobile site, directly increase your sales and brand loyalty. As COSMOS, we integrate your mobile interface with finger-friendly design, high speed optimization and user-based strategies. We ensure that your site looks not only beautiful, mobile users respond quickly, easily and intuitively to all needs.

To fully use your brand’s mobile potential and meet your users with designs that will keep on your mobile site Contact. Mobile users are waiting for you!

COSMOS – Architect of Mobile Experience.