If you want to succeed in the digital world, it is not enough to have only a aesthetic website. Your site beautiful appearance both Can be found in Google required. Here at this point web design and SEO become an integral binary.
In this article we tell you how we integrate this approach to our projects as COSMOS.
A website is the first point of contact, which is often established between the user with your brand.
When the visitor enters your site, the answer to these questions is in seconds:
1. Does this site trust?
2. Can I access information easily?
3. Do pages open fast?
All these questions are about design and user experience. However, it also affects SEO performance directly. Google is now evaluating not only to keywords, but according to user experience.
Conclusion: The design without strong SEO is not enough; it cannot reach the full potential of SEO without good design.
The majority of users access your site from mobile devices. Therefore, your site should adapt to all screen sizes.
It is critical to SEO that menus are easy to use on mobile, readability of articles and buttons can be easily blocked with fingers.
A slow-loaded site causes users to lose the big part. Research shows that pages opened in more than 3 seconds have high abandon rate.
Major factors affecting site speed:
• Large size visuals
• More code load
• Poor cache settings
• Unstable server performance
A SEO-friendly web page should have a hierarchy that Google can understand easily.
• Unique title and meta description for each page
• H1 – H2 – H3 header layout
• Simple and meaningful URL structures
• Natural keyword usage
Internal linking allows users to navigate more comfortable on the site and better understand Google’s site structure.
Menu, category structure and redirect links significantly increase SEO value.
Google has made user experience a priority ranking criteria. Therefore, simple, regular and readable designs raise SEO directly.
Readable fonts, regular partition structure, accurate space usage (white space) and clear call actions increase conversion rates.
As COSMOS, we design a website not only as a "beautiful-looking" project, but as a performance-oriented digital asset.
Every project is evaluated in the light of the following questions:
• Is the target audience guided correctly?
• Can Google easily analyze this page?
• Is mobile and desktop experience equally quality?
• Can the user reach the information they are looking for?
Always:
• Modern and responsive interfaces
• Fast and optimized infrastructure
• SEO compatible pages
• Transformation-oriented design
Thanks to this approach, we produce websites that bring traffic and turn on sale.
The basis of a successful website constitutes four elements:
• Accurate design
• Powerful infrastructure
• SEO strategy
• Digital marketing perspective
If you want your site to be both aesthetic and fast and visible on Google, you need to handle web design and SEO together.
As COSMOS, we are with you to make your brand stand out in digitally.
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